Signup Journey
New customers were presented with
a website generated landing page
Existing customers were presented with
an in-app 'Extension' option


Video Storytelling

Based on the customer demographics multiple videos were created and used to target these customers.
This enabled us to only engage the customers with what is important to them if they were to signup to Privilee.



Singles
Couples
Family

Signup Journey
Paid ads create to support both geographic and demographic segments through the duration of the campaign

Email Marketing
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